Real Estate Designations and What They Mean For You

Posted on Monday, January 14th, 2019 at 3:54pm.

Real Estate Designations and What They Mean For You

Have you ever looked at a REALTOR®'s business card and seen the various titles they can hold? CNE, ABR, SRES - it can all be very confusing if you don't know what they mean. The real estate industry offers tons of continuing education for agents to expand their knowledge and expertise, allowing them to earn various certifications that show exactly what they can do for their clients. We've broken down some of the most common designations REALTORS® hold - and what they mean for you, the client!

Accredited Buyer's Representative (ABR) - Agents with the ABR designation have taken classes to further understand the needs of buyers and how they can best help them find the home they're looking for. They have learned best practices to stay on top of home buying trends, and have access to resources and programs that continually further their knowledge focused on buyer clients. 

Graduate, REALTOR® Institute (GRI) - Typically earned early in an agent's career, the GRI designation shows prospective buyers and sellers that not only does their REALTOR® know the fundamentals of real estate, but that they've also gained "in-depth knowledge of technical subjects" such as legal issues, professional standards, and the sale process. Simply put, agents with a GRI designation really know the ins and outs of real estate!

e-Pro - Digital marketing, social media, and technology are all huge in today's real estate market. Holding the e-Pro certificate shows that agents are technology savvy and are taking advantage of all the trends that will help sell a home faster and get buyers a better deal. Additionally, agents gain access to advertising resources and ongoing education to make sure they're always on top of the newest digital marketing techniques.

Real Estate Negotiation Expert (RENE) - One of the most important skills an agent can have is that of negotiation. In order to secure the best deal on either side, your REALTOR® should have a good handle on different personalities, situations, and the objectives of each party involved. The RENE designation shows they are a skillful advocate and will work hard toward a positive outcome.

Seller Representative Specialist (SRS) - Many agents who focus on the selling side of real estate transactions find it helpful to obtain the SRS designation. This course goes over skill development and resources to "help real estate professionals represent the interests of sellers" (NAR). You can expect agents with this designation to have a unique and thorough understanding of what it takes to sell a home, and use the most effective methods to serve their selling clients.

Looking to buy or sell a home in Austin, TX? Contact us today for information and expert advice about Austin real estate.

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